Services

On-Hold Messages, Music and Company Advertising

You don't get a second chance to make a first impression

Call processing takes time

So use the opportunity when a customer is on-hold to promote your products and services and to reassure the customer they are important to you and the call will be answered as quickly as possible.

Even putting calls through to the appropriate extension takes time. Whether it be for 10 seconds, 30 seconds or even longer, that valuable time could be used to advantage for both parties. By offering the caller relevant information on the one part while taking the pressure off the switchboard / receptionist on the other.

Silence is not golden

On-hold company advertising is a great opportunity to inform your customers of new products, special offers, location details, career opportunities and trading times or simply just to apologise for keeping them waiting and assure them that they have not been forgotten. A subtle way for you to enhance your company image, reduce your call abandonment rate and impress the caller whom, after all, spends an average of 40 hours a year "on-hold".

Every opportunity

By the time you have read this brief introduction about the benefits of on-hold company advertising, you will probably have had several calls from potential and existing clients. Were they given any information about your products and services? Were they advised that their call was of the utmost importance to you?

How it Works

Lakeside Studios will work together with you to produce a programme of suitable music and voice-over to advertise your business and inform your callers in the way you want. The entire process can normally be achieved over two to three days and there is only one single payment. This differs from our competitors whom require leasing contracts.

Lakeside Studios will ask you for a general brief of the main services or information you would like to project to your callers.

We will then write a script for your scrutiny and approval. Or, you may wish to write the script yourselves.

Once the script is finalised and agreed, we will invite you to choose a male and / or female voice to record the voice-over. We will also invite you to make a choice of which piece of music you would like from our licence-free music library.

We will then set a date and time for the voice recording session which you are invited to attend.

Finally, we will edit and produce the master to load on to your system in the format you require.

Prices from £475 ex vat. Competitive packages available on request.

Case in Point

Hi Speed Couriers needed on-hold information. However they didn't want to pay music licence fees. They didn't want pay an annual renewal fee. They didn't want a long term contract. They did want a professional informative production for their market.

So what did they do?

They contacted Lakeside Studios who took care of everything.